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Spam Facts
What is U.S.
Code Title 47, 227(b)(1)(C)?
Isn't spam
protected by national Free Speech laws?
Isn't blocking
spam censorship?
Commerce is on
Usenet and the Internet to stay. Are anti-spammers just
anti-commerce in disguise ?
Isn't spam just
the same as traditional paper advertising
(third class or
"junk" mail)?
Then isn't spam
just the equivalent of traditional telemarketing ?
Where can I
advertise?
US. Code Title 47,
227 (b)(1)(C)
This code states that it is unlawful to send unsolicited
advertisements to a "telephone facsimile machine". The
code also defines this as "equipment which has the capacity to
transcribe text and/or images from an electronic signal received
over a regular telephone line..." A computer with access to a
modem and printer qualifies as a fax. Bulk e-mailers are breaking
the law. This law states bulk e-mailers are liable for paying
compensation of $500 per incident plus any incidental costs incurred
by the receiver of unsolicited commercial e-mail.
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Isn't spam protected
by national Free Speech laws?
No. Free speech
guarantees you the right to say what you want, within reason; it
does not guarantee you a platform to make yourself
heard. A daily newspaper will take any commercial advertisement,
subject to two constraints: (a) it must fit within their advertising
guidelines, and (b) the advertiser must pay for the costs of
distribution. Spam fails on both of these counts.
Furthermore, different countries
have different free speech laws. What may be legal in one country
may be entirely unlawful elsewhere. Even in the U.S., where there
are strong explicit free speech protections, the Supreme Court has
upheld many restrictions on speech, far beyond the stereotypical
example of shouting "Fire!" in a crowded theater.
There have been no serious
challenges to the U.S. junk FAX law, which restricts the ability of
advertisers to send unsolicited messages to FAX machines, on the
grounds that the cost is borne by the recipient.
Lastly, there are many commonsense
restrictions on the freedom of speech. For instance, abusive phone
calls are considered harassment and no one would try to argue that
restrictions on them would impinge on freedom of speech. As another
example, you can not be forced to pay postage on paper junk mail
sent to you. Every medium is different; common sense dictates that
different rules apply to handing out free leaflets in the park and
calling people in their homes. It is time to enforce some common
sense on the Internet.
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Isn't blocking spam
censorship?
No. Censorship is
blocking information based on its content. Spam-blocking merely
keeps the content in its proper place. My local public library has a
bulletin board where people can post for-sale ads and business
cards; they would be rightfully upset at someone who inserted an
advertising flyer inside every book on the shelves, which is the
equivalent of posting a notice to every Usenet group.
It would be censorship to try to
restrict advertising from all parts of the Internet. However, asking
someone to pay the fair costs of their actions is not censorship,
it's simple economics.
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Commerce is on
Usenet and Internet to stay. Aren't anti-spammers just
anti-commerce in disguise?
No. Protecting users from spam makes the Internet more
conducive to commerce, not less. Employers are more likely to let
their employees read Usenet at work if the newsgroups remain topical
and functional. Using e-mail for business is much easier if
mailboxes aren't clogged with extraneous material. People are much
likely to take Internet commerce seriously if they don't think of
the Internet as a cesspool of scams, questionable products, and
pyramid schemes.
Many of the people fighting spam
are already conducting commerce on the Internet. Some of us are even
old hands at it. We want to promote responsible commercialization of
the Internet, not an all-out land-grab. Right now, spammers are
using unethical tactics, and stealing resources from sites and
users, to try to get a leg up on people who follow the rules.
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Isn't spam just the
same as traditional paper advertising (third class or
"junk" mail)?
No. Third-class mailers pay a fee to distribute their materials.
Spam is the equivalent of third-class mail that arrives postage-due.
Real people pay real money, in the form of disk space charges,
connection time, or even long-distance net connections, to transmit
and receive junk e-mail and newsgroup postings. Unless we utterly
overhaul the Internet's mail and news software to charge a mailing
fee, spam is taking advantage of the cooperative nature of the
Internet.
Indeed, spam is most like junk
Fax's, which are sent at the convenience of the sender and the
expense of the recipient. With third class mail, if you don't want
it, you throw it out, and it takes very little time. If you are
interested, you open it. Spam e-mail costs you and your provider
money to receive whether you ever read it or not.
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Then isn't spam just
the equivalent of traditional telemarketing?
No. Traditional
telemarketers are closely regulated by law in many countries. For
example, in the US, they are prohibited from calling businesses, and
they are required to stop calling anyone who asks to be put on their
"do-not-call" list. Spammers do not follow these, or any
of the other, restrictions on telemarketers. If you complain about
spammers, they just harass you, and if you call their provider, you
get indifference much of the time.
The difference again is who pays
the cost - a telemarketer will have to staff up, rent phone lines,
and pay monthly and often per-minute phone charges. Telemarketers
cannot call collect. A spammer gets a throwaway account or a free
trial disk, or signs up with a mass-mailing company, and blasts a
message at hundreds of thousands of people.
In many ways spamming resembles
those automated calling machines that became popular with
telemarketers a few years ago. They programmed the machines to dial
their way through entire prefixes, and frequently the machines hung
people's phone lines and literally wouldn't go away. Likewise,
spammers get e-mail address lists and run through them. I used to
run a public mail node, and I get messages on a weekly basis for
defunct accounts, and they're all spam.
Spam can be viewed as machines
harassing people in a way which is very cheap for the machine and a
substantial burden to the people.
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Where can I
advertise?
You can advertise on
anything you own - your own Web site, any mailing lists you run (as
long as people sign up voluntarily - note that much spam amounts to
mailing lists people are signed up to without being asked), any
newsgroups that belong wholly to you. You can't advertise on other
people's mailing lists without their permission, on public
newsgroups (by and large), or using other people's e-mail boxes, any
more than you can put a billboard up in somebody's front lawn.
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